Let's connect ✨
I help sports brands and communities grow through strategy, storytelling, and authentic connections. With over 15 years of experience in marketing and sports, I combine the mindset of a professional athlete with the expertise of a marketing director.
I’ve worked with leading global and regional brands — including Nike, ASICS, Beats, and Demix — as well as major running events like Moscow Marathon and Kazan Marathon. My track record spans building communities from the ground up, launching international campaigns, producing top-ranking podcasts and documentaries.
To stay connected to the industry, I keep training myself. I actively race marathons and trail runs — my personal bests are 30:53 for 10K and 2:29 for the marathon. I’ve taken part in Nike Breaking42 and adidas Runners campaigns and raced for the adidas TERREX team.
At the core of my work is a balance between strategy and creativity: growing brand visibility, engaging communities, and creating platforms for people to achieve their best. Outside of work, I bring the same drive and passion to endurance sports — from road marathons to trail races — where I continue to test limits and inspire others.
I’ve worked with leading global and regional brands — including Nike, ASICS, Beats, and Demix — as well as major running events like Moscow Marathon and Kazan Marathon. My track record spans building communities from the ground up, launching international campaigns, producing top-ranking podcasts and documentaries.
To stay connected to the industry, I keep training myself. I actively race marathons and trail runs — my personal bests are 30:53 for 10K and 2:29 for the marathon. I’ve taken part in Nike Breaking42 and adidas Runners campaigns and raced for the adidas TERREX team.
At the core of my work is a balance between strategy and creativity: growing brand visibility, engaging communities, and creating platforms for people to achieve their best. Outside of work, I bring the same drive and passion to endurance sports — from road marathons to trail races — where I continue to test limits and inspire others.
Let's connect ✨
I help sports brands and communities grow through strategy, storytelling, and authentic connections. With over 15 years of experience in marketing and sports, I combine the mindset of a professional athlete with the expertise of a marketing director.
I’ve worked with leading global and regional brands — including Nike, ASICS, Beats, and Demix — as well as major running events like Moscow Marathon and Kazan Marathon. My track record spans building communities from the ground up, launching international campaigns, producing top-ranking podcasts and documentaries.
To stay connected to the industry, I keep training myself. I actively race marathons and trail runs — my personal bests are 30:53 for 10K and 2:29 for the marathon. I’ve taken part in Nike Breaking42 and adidas Runners campaigns and raced for the adidas TERREX team.
At the core of my work is a balance between strategy and creativity: growing brand visibility, engaging communities, and creating platforms for people to achieve their best. Outside of work, I bring the same drive and passion to endurance sports — from road marathons to trail races — where I continue to test limits and inspire others.
I’ve worked with leading global and regional brands — including Nike, ASICS, Beats, and Demix — as well as major running events like Moscow Marathon and Kazan Marathon. My track record spans building communities from the ground up, launching international campaigns, producing top-ranking podcasts and documentaries.
To stay connected to the industry, I keep training myself. I actively race marathons and trail runs — my personal bests are 30:53 for 10K and 2:29 for the marathon. I’ve taken part in Nike Breaking42 and adidas Runners campaigns and raced for the adidas TERREX team.
At the core of my work is a balance between strategy and creativity: growing brand visibility, engaging communities, and creating platforms for people to achieve their best. Outside of work, I bring the same drive and passion to endurance sports — from road marathons to trail races — where I continue to test limits and inspire others.